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Advanced SEO: Strategy, Scale & Modern Search

Master enterprise-scale SEO, automation, and ranking in the age of AI search.

25 lessons 8 available ~35 min total
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What you'll learn

Architect SEO for large/complex sites, do log-file and crawl-budget analysis, programmatic and international SEO, automate reporting and monitoring, and adapt strategy for AI overviews and answer engines (GEO/AEO).

Who it's for

Experienced SEOs and technical leads running serious search programs.

Prerequisites

Solid hands-on SEO across technical, content, and off-page — e.g. the Intermediate SEO course.

Enterprise and modern SEO: crawl-budget and log analysis, programmatic and international SEO, automation, and winning in AI-driven search (AI Overviews, answer engines).

Curriculum

  1. 1

    Scalable Enterprise Information Architecture

    4 min
  2. 2

    Advanced Internal Linking and PageRank Flow

    5 min
  3. 3

    Log-File Analysis for Search Engine Behavior

    4 min
  4. 4

    Crawl Budget Optimization at Scale

    4 min
  5. 5

    Technical Health Monitoring via Server-Side Data

    4 min
  6. 6

    Programmatic SEO Architecture

    5 min
  7. 7

    Metadata and Schema at Scale

    4 min
  8. 8

    API-Driven Content Enrichment

    5 min
  9. 9

    Avoiding Thin-Content Algorithmic Penalties

    Coming soon
  10. 10

    Global Site Infrastructure Strategy

    Coming soon
  11. 11

    Advanced Hreflang and Canonicalization

    Coming soon
  12. 12

    Regional Search Engine Localization

    Coming soon
  13. 13

    Generative Engine Optimization (GEO)

    Coming soon
  14. 14

    Structuring Data for Answer Engines

    Coming soon
  15. 15

    Entity-Centric Search Strategy

    Coming soon
  16. 16

    Measuring Performance in the AI Era

    Coming soon
  17. 17

    Python for SEO Data Analysis

    Coming soon
  18. 18

    BigQuery for Enterprise SEO

    Coming soon
  19. 19

    Automated Reporting Pipelines

    Coming soon
  20. 20

    SEO Performance Forecasting

    Coming soon
  21. 21

    Aligning SEO with Financial Metrics

    Coming soon
  22. 22

    Designing the Enterprise Roadmap

    Coming soon
  23. 23

    Defending Strategy to the C-Suite

    Coming soon
  24. 24

    Conducting the Full-Scale Enterprise Audit

    Coming soon
  25. 25

    The End-to-End Enterprise Growth Plan

    Coming soon